Carnegie-Mellon University presents this collection of 300 Swiss advertising posters, dating 1971 to the present. Many of the posters were winners in Switzerland's national poster of the year competition, and all are examples of Swiss graphic design, which the curators of the collection explain relies "heavily on composition, typography, and clear communication" and has had international influence. The curators also suggest viewers look for changing design trends over the approximately 30 years the collection covers. Viewers can take a "tour" of posters organized into fifteen broad themes such as Food & Drink, Fashion, Sports, or Politics, or search across the entire collection using preselected categories, dates, designers' names, or keywords.
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