The Inter-university Consortium for Political and Social Research (ICPSR) at the University of Michigan in January 1999 added the election study British General Election Study: Campaign Panel, 1997 to its archive. The British General Election Study: Campaign Panel, 1997 surveyed adults in Great Britain to analyze the interaction between economic and political factors and their influence on election outcomes. The study also examined how the "modernization and professionalization of campaign communications" has affected the media, the voters, and political leaders.