For readers who are searching for ways to evaluate their website's performance and boost its reach, Google Analytics provides a free service for which many other companies charge. Anyone with a Google account can access and use Google Analytics to track multiple sites, monitor social networks, and measure video. To sign up, select Sign Up from the homepage. Then enter a tracking code onto your...

Tools to monitor website traffic are important for website managers to see how their websites are reaching their audience. Many websites rely on Google's free Analytics service to fill this role. However, concerns about Google's wide reach across the internet have caused some website managers to seek an alternative. Piwik aims to be that alternative, with analytics capability similar to what...