Milk board debuts cookie-scented ads in bus shelters http://www.mercurynews.com/mld/mercurynews/news/local/states/california/northern_california/16163858.htm Get a whiff of the latest trend in advertising http://www.jsonline.com/story/index.aspx?id=537438 Hot Stuff: Smells Like Faux Cookies http://www.sfist.com/archives/2006/11/30/hot_stuff_smells_like_faux_cookies.php Hot on The...

A burning flame, a base note of fresh cut flowers, and an insight into the brain's chemical processing: there is more to a candle than one might think. The interactive data project Yankee Candle: Making Scents of Emotions explores these connections "between smell and memory." Noting that Yankee Candle's "whole business is selling memories and emotions packed into glass jars," the project uses the...