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Guggenheim ZERO, Countdown to Tomorrow

While it is difficult to describe the nuances of this innovative site from the Guggenheim, one can say with confidence that it is both original and worthwhile. Created alongside an insitu exhibit, ZERO: Countdown to Tomorrow, 1950s-60s, this site is dedicated to the history of the experimental German artists' group Zero (1957-66) and ZERO, an international network of artists aspiring to redefine and transform art in the aftermath of World War II. Readers should be prepared for both auditory and visual stimulation. The site is designed to be viewed, and probed, with the sound on. From the haunting introduction, readers may want to simply scroll their mouse around the clock-like image on the landing page, where each point in the circle represents a different piece of artwork. Selecting any piece of art navigates to minimal information about the artist, materials, and year of the work. However, the site is clearly designed for evocative viewing rather than narrative understanding. Selecting View All Artworks will take readers back to the original interactive circle.
Archived Scout Publication URL
Scout Publication
GEM Subject
Date Issued
2014
Data Type
Language
Date of Scout Publication
February 19th, 2016
Date Of Record Creation
February 18th, 2016 at 11:32am
Date Of Record Release
February 18th, 2016 at 2:51pm
Resource URL Clicks
333

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